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Strategic Plan Part I: Proposal of a New Division

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Use the Strategic Planning Outline as a guide to complete sections of your capstone project each week. A final strategic plan is due in Week 5. Cite your resources. 

Develop a minimum 1,400-word proposal in which you explain the importance of innovation in your selected division’s vision, mission, and values, and determine your business model for this new division. 

Include the following:

  • Propose a new product or service for the new company division. The division should be customer-focused with an innovative mission statement. Ensure you are differentiating your product or service.
  • Describe how the division addresses customer needs and achieves competitive advantage.
  • Create a vision and a business model for this new division that clearly demonstrates your decision on what you want your business to become in the future.
  • Explain how the vision, mission, and value of the new division align with the company’s mission and vision.
  • Summarize how the vision, mission, and values guide the division’s strategic direction.

Mircosoft PowerPoint Presentation – Create a 6-8 slide presentationwhich summarize the following points from your paper:• Propose a new product or service for the new company division. Thedivision should be customer-focused with an innovative missionstatement. Ensure you are differentiating your product or service.• Describe how the division addresses customer needs and achievescompetitive advantage.• Create a vision and a business model for this new division thatclearly demonstrates your decision on what you want your business tobecome in the future.• Explain how the vision, mission, and value of the new division alignwith the company’s mission and vision.• Summarize how the vision, mission, and values guide the division’sstrategic direction.• Define your guiding principles and values for your division in thecontext of culture, social responsibility, and ethics.Define your guiding principles and values for your division in the context of culture, social responsibility, and ethics.

Cite a minimum of two peer-reviewed references.

Format your paper consistent with APA guidelines.

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