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Select a product or service for this assignment in which you believe your organization should invest capital resources to develop for sale in a global environment.
Review Ch. 4 of Business Communication Essentials.
Create a Microsoft® Word analysis of 1,250 to 1,400 words that includes the following:
- Describe the product or service, including its main characteristics.
- Why do you believe this product is worthwhile?
- Create a profile of your audience/s. Why are these audience/s important? How different would you approach each audience?
- Explain how you would establish credibility.
- Explain why you selected the channel.
Select the appropriate channel for delivering your message based on context, audience, and purpose.
Format your assignment consistent with APA guidelines
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